Data Marketing

Packt Publishing

Data Science for Marketing Analytics: A practical guide to forming a killer marketing strategy through data analysis with Python, 2nd Edition

PEARSON INDIA

Marketing Data Science: Modeling Techniques In Predictive Analytics With R And Python

Kogan Page

Humanizing Big Data: Marketing at the Meeting of Data, Social Science and Consumer Insight

Springer

Data-driven Marketing: Insights aus Wissenschaft und Praxis

Auerbach Publications

Data Analytics in Marketing, Entrepreneurship, and Innovation

IGI Global

Marketing and Big Data Analytics in Tourism and Events

Wiley

Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know (English Edition)

Sage Publications

Direct, Digital & Data-Driven Marketing          

3 Fundamentals of Automotive Data-Driven Marketing (English Edition)

Egea

Big Data Marketing: Creare valore nella platform economy con dati, intelligenza artificiale eIOT