Cultural Branding Holt

Luiss University Press

Cultural branding. Come i brand diventano icone  

Harvard Business Review Press

How Brands Become Icons: The Principles of Cultural Branding

Teaching and Learning Creative Advertising and Branding through Literature and Holt’s Principles of Cultural Branding (English Edition)

OUP Oxford

Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands (English Edition)

Henry Holt and Co.

Selling Sexy: Victoria’s Secret and the Unraveling of an American Icon (English Edition)

BenBella Books

This Is Personal: The Art of Delivering the Right Email at the Right Time

BenBella Books

The Growth Paradox: Rethinking Control, Accountability, and Change to Move Your Business to the Next Level